LOST PARADISE

Pierpaolo Piccioli peaches in the history of fashion to give birth to the Valentino Haute Couture Spring – Summer 2020 collection. His couture universe is made up of styles and decades that overlap and enhance each other, including cotton hairstyles and coral headdresses. reminiscent of Jan Fabre’s sculptures. Strapless black sheath dresses open in spectacular tails and are enriched with transparent blouses with maxi bow around the neck, visible gupiere make up minimal and multicolor clothes. Stylized lines and extreme decorativism continue to mark Valentino’s style even in the Piccioli era, demonstrating that beyond magnificence his clothes are made to speak. Some clothes come from a lost paradise, which over the years has made us dream.

MIPEL

The world of leather goods met in Milan. After the great success of the last few years, the 117th edition also ended with the largest salon dedicated to bags and leather accessories. An appointment now unmissable for sector brands, such as Romeo Gigli, Aereonautica Militare and Braccialini, who are now at home trying to deny the prejudice that the world of leather goods is something old and boring, aiming to always present new collections, including sustainability, craftsmanship and Italian spirit.

MODA INCLUSIVA

Il cancro non è più un tabù? Sicuramente sono in progresso dei cambiamenti, specialmente da parte della stilista Stella McCartney! Dopo aver realizzato due anni fa il reggiseno post operatorio per donne operate di tumore, che ha poi distribuito gratuitamente, torna con il reggiseno sportivo post mastectomia lanciato con un altro marchio conosciutissimo: Adidas. Il forte duo si è unito per il mese della prevenzione del cancro al seno, lanciando un messaggio di uguaglianza, solidarietà, rafforzando l’autostima delle donne, incoraggiandole a praticare sport e fitness. La stilista: “Con questo reggiseno sportivo, voglio incoraggiare le donne a prendersi cura della propria salute. Vogliamo accompagnare i pazienti in via di guarigione, è pensato per motivare le donne e non farle sentire fuori posto”.

ITALIAN BACKGROUND

After the recent successful collaborations born from the mind of Kim Jones, creative director of the Dior Homme department, Maria Grazia Chiuri also shared a news that will make us Italians happy, the first female director of the French maison has in fact announced the choice to set the parade of the Cruise 2021 collection in Italy, even anticipating it a few days compared to the scheduled date. To be precise, the défilé will be held on May 9 in Lecce, the original place of the designer. It is precisely from Puglia that the designer began to enter the world of fashion, making her first work experiences in the family tailoring located in Tricase.

ITALIAN MAKEUP

Famose in tutto il pianeta, la maggior parte delle aziende make-up, produce, anche per conto di terzi, nel nostro bel paese. Ben il 60% dei trucchi utilizzati dalle donne di tutto il mondo, nasce proprio qui, in Italia: ovviamente senza farlo sapere, affidano il loro successo all’ottima qualità dei prodotti e alla rigida normativa sulla sua produzione, ma soprattutto all’attenzione che i nostri eccellenti ricercatori italiani, investono nella ricerca di nuovi trend. La cultura del bello e la tipica creatività che ci rappresenta, dunque, conquistano ancora e dettano tendenze in tutto il mondo! Non per niente, la vendita di make-up è salita a vista d’occhio nell’ultimo decennio, sfidando la crisi degli altri settori, arrivando a superare un giro d’affari di 10 miliardi ed a dare lavoro a 35mila persone.

EARLY FASHION

From tomorrow in Milan the fashion week will come, which will see 56 catwalks, 96 presentations and various events between fashion, art and culture on the catwalk. The renewed collaboration between the Municipality of Milan and the National Chamber of Italian Fashion was also illustrated, thanks to the memorandum of understanding signed in recent days for the realization of cultural initiatives and shared actions to support the entire fashion sector for the two-year period. 2020-2021 period. Understanding that, in addition to confirming the use of the Sala delle Caryatids in Palazzo Reale for the presentation of the collections of young new designers and for institutional events, it also provides for the opening to fashion of various places of art and Milanese culture. This will allow to promote and enhance the great city heritage thanks to open appointments that, combining fashion, art, culture and creativity, will make the Milanese weeks unique events in the global panorama and will consolidate the role of Milan as a “place from which -be” for all system operators.

SNACK REVOLUTION

Se ultimamente snack e merendine fanno parlare in maniera negativa della loro nuova tassa, in una scuola media in provincia di Firenze, fanno rivoluzione! Fa parte di un progetto di educazione alimentare, la nuova invenzione “Snack Revolution”; un’app che farà dire addio alle macchinette e cibi pronti pre confezionati per dare spazio a cibi freschi e di filiera corta.
Anche le diete speciali non saranno escluse! Ogni spuntino costerà 1,50 e per i genitori sarà sufficiente decidere la merendina per la singola mattina o l’intera settimana, scegliendo il metodo di pagamento più comodo.
Il sindaco: “le app sono uno strumento familiare già a molti ragazzi, siamo sicuri che la partecipazione crescerà ancora e ci permetterà di mettere in atto un sistema innovativo e merende di qualità”

SANREMO 70

This weekend, at the Santa Tecla Fort in Sanremo, the “Sanremo 70” exhibition will end, which through 300 memorabilia of the Rai Teche Archive, including photographs, documents and clothes, tells 69 years of the history of Italian costume. A special room is dedicated, in fact, to the clothes chosen by the singers to present their songs, among which there is also the red dress created by the Daphné tailoring of Sanremo for Dalida, made in 1967. The singer, however, does not he never wore on the stage of the Ariston, due to the suicide of his partner Luigi Tenco. On display are the clothes of the first winners, Carla Boni and Flo ’Sandon’s, designed by Fernanda Gattinoni and dating back to 1953, that of Iva Zanicchi signed Curiel, up to the Armani Privé dress worn in 2018 by Michelle Hunziker.

PRADA ADIDAS

12Prada e Adidas hanno ufficialmente annunciato la loro collaborazione, tra poco lanceranno la loro capsule di sneakers. Per il momento non si sa ancora quali siano i modelli scelti, ma secondo alcune voci si parla di una rivisitazione della linea WHITE\METALLIC SILVER e RED.
Una delle possibili silhouette potrebbe essere la intramontabile SUPERSTAR, che a fine anno compirà 50 anni.

LIBRARY OUTSIDE

The BAM, Library of the trees becomes (even) more instagrammable thanks to an initiative by Samsung, Gufram, IED Milano and M&C Saatchi. On the BAM walk, the botanical garden born in the heart of Porta Nuova, two new benches appeared (Cloud Bench and Nature Bench), designed on Galaxy Note with the innovative intelligent S Pen and made by Gufram, perfect for shots with the skyline of Gae Aulenti as a backdrop. The first two benches were exposed last week, from this week they have been replaced by two other benches (Love Bench and Family Bench) and this until February 14, for romantic Valentine’s Day shots. These installations represent the first phase of the “Re-imagined with Samsung Galaxy Note” project, which will develop in the near future in various ways.